ABOUT SONJA SHEAR
From the sales floor to the boardroom.
Sonja didn't start out in leadership, she started in sales. Every step up from there came with a new challenge that no title ever prepared her for.
The hardest lessons were not about strategy or numbers. They were about people. Learning to manage former peers, people who used to be her equals, taught her more about leadership than any promotion did. She had to earn the right to lead them, not assume it.
Over 30 years across retail, telecommunications, consumer electronics and hospitality, Sonja learned that leadership is not about authority, it is about getting people to want to work with you. Getting a team aligned behind a strategy, genuinely invested rather than just instructed, takes an altruistic approach, not an egoistic one. People follow leaders who serve the team's success, not their own.
That experience shapes how Leading Light builds every programme. No two organisations face the same leadership challenges, so nothing here is off-the-shelf, each programme is built and customised around what a specific team and business actually need.